Article: Communications aim at audience of policy makers

My views for BrandZ's Global Top 100 Most Valuable Brands 2020, published in June 2020:

Communications aim at audience of policy makers

As regulators look at emerging technologies, such as AI, tech companies are working to ensure that regulations are in their favor. They believe, probably correctly, that when it comes to creating regulations for the tech industry, they often have greater expertise than the policy makers.

From a communications perspective, we’re seeing more budget allocated to public affairs and corporate reputation work. The communications programs are building on information about products as tech companies speak to an audience of policy makers about the human benefit of these products and their corporate contributions to society.

Published here: 

https://pubhtml5.com/bydd/yeib/basic/272

LinkedIn Discussion: Cloud Computing

"Cloud Computing and Financial Services - is that really a good match?

I've recently written a brief article about the (potential) role of cloud computing in financial services, and whether hedge funds are paving the way. What is your opinion - do you think that cloud computing is the way forward for financial institutions, or are you sceptical?"

See the comments in LinkedIn's "Banking and Finance Technologies" group here:

http://www.linkedin.com/groupAnswers?viewQuestionAndAnswers=&discussionID=94327430&gid=42854&commentID=70496358&trk=view_disc&ut=2YfWaGyTSZoR81