My views for BrandZ's 2019 Telecom Insights:
"With Donald Trump’s earlier call for 6G signals, we should reflect on whether the current hype around the “Gs” helps telecom providers—or not. They now focus on speed, with the promise that 5G will be great for gaming and watching movies. While this is true, it creates a dilemma: We are becoming more concerned with digital wellbeing and are trying to moderate the time we spend online. But 5G will keep us glued to our phones for even longer. The real advantage of 5G is to realize services that have been talked about for years: autonomous driving, smart cities, telesurgery. Services that will fundamentally improve our lives and societies. A focus on speed is reductive and narrows the 5G narrative for the telecom brands. They should tell us how 5G will really impact us as consumers. An estimated 40 percent of the world’s population could have access to 5G in the next few years. To deliver that vision, we need a conversation about the power of 5G as a force for good."
Published here in June 2019: https://www.brandz.com/articlenew/telecom-insights and http://online.pubhtml5.com/bydd/ksdy/ (page 332)
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