Should Banks Bother With Social Media?
An interview with me at PYMNTS.COM:
Despite concerns about regulation and loss of control, Robert Roessler of MHP Communications argues that social media initiatives are no longer an option for FIs – but a necessity. He shared with PYMNTS.com his views on the specific benefits social media – both for revenue and product innovation – and weighs in on the key debate: should your employees have access to social networking sites at work?Published 9 December 2011, read the full article here:https://www.pymnts.com/news/2012/should-banks-bother-with-social-media//
