Selection of PR work - blog posts, links to press material and press coverage
12 February 2013
Blog post: Twitter & American Express introduce “pay with a tweet”: the future of e-commerce?
The announcement that Twitter now offers a fully integrated payments service on its platform via American Express doesn’t come as a real surprise. The logical extension of both companies’ existing collaboration just makes sense, and is in fact good news.
The US card mogul started integrating with major social networks a while ago, including Facebook and Twitter. Amex’ Twitter Sync already allows customers to be eligible for discount deals when they tweet special offer #hashtags. To enable that service, users have to connect their Twitter account to their Amex credit card account.